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CASE STUDY: Battle Beautifully™ – Walgreens Cancer Support‎ Marketing Campaign

Walgreen’s Feel More Like You Service™ service features pharmacists and beauty consultants who are specially trained to help people better manage internal and visible side effects from cancer treatment. This new service, available at select stores is free on a walk-in basis.

This impactful service was designed to help men and woman going through treatment for any type of cancer to look and feel more like themselves, helping to boost their mood and confidence.

Walgreen team members, Erika Grinius, Senior Manager, Digital Marketing Strategy and Aviva Bollinger, Brand Marketing Manager will share the insights that lead to the service as well as an inside look at the award winning marketing campaign, Battle Beautifully™, that supported this valuable service.

Register today!