speaker-info

Ann Chen

Senior Counsel

My Sessions

Legal Hot Topics for Digital Marketing

Developments in marketing technology and new media continue to create new challenges for healthcare advertisers and their legal advisers.  This session will outline key watch-outs and legal strategies needed to stay on top of a continually evolving digital landscape. Covering topics such as influencer marketing, native advertising, privacy considerations, and the use of big data in targeted advertising.

READ MORE